Our housing materials operations started from the invention of the interior finishes called “JULUX.” We earned a strongly positive response and support in the market when we succeeded in the industrial commercialization of Authentic Juraku walls, which required special compounding skills, by making the most of the technologies accumulated through the Chemicals operations.
Also in the field of exterior materials, we have created a variety of unprecedented, original products, including “accoridon gate” and aluminum system fences called “Art Walls,” and have proposed numerous unique and innovative products. Our housing materials development department creates products of superb originality in combination with innovative creativity that anticipates market needs and with high design capability that embodies the market needs.
Backed by market analysis capability and product development capability, we are committed to keeping track of new needs of customers and developing products that will open up new markets. Our “monozukuri” emphasizes both quality and originality, and creates new value in comfortable living spaces and urban spaces.